rozza1
Reserve team regular
Posts: 3,195
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Post by rozza1 on Apr 19, 2024 8:05:24 GMT
But we are still definitely changing the badge? That decision seems to be abundantly clear, even though we don't know what too. How can a fair and informed decision be made if they've already made their mind up? Because it will be the only sensible way to get things done in a reasonable timeframe. Consultation with a clear time for making the change means you'll get a load of focussed feedback pretty quickly. Consulting on possibly, one day, perhaps changing the badge, maybe, on means things drag on for years and years - which would suit no-one. Half of our fans disliked the new badge, a third of our fans disliked it so much that they didn't want to consider tweaking it. My expectation is that the updated version will be one that more fans like than dislike, but that a third will still hate it and be very loud about it. Curious to find out. The time frame isn't the main issue here, it's the fact that the people running the club have made the crucial decision - that the badge WILL change - before consulting supporters. Any consultation after that just seems fake and pointless. If after all this they put up a second straightforward vote between the current badge and whatever the new design is and then publish the result and go with what the supporters say then perhaps I'll take back what I say. But currently this consultation has me very skeptical. Ultimately I feel supporters groups should be in charge of decisions like this, and implementing consultation etc. Not businessmen who Cambridge United is just a stepping stone in their career. That's the fundamental issue with ownership in this country, it turns community clubs into commercial businesses and so takes power from the people who actually care.
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Post by fblock on Apr 19, 2024 8:05:31 GMT
They brought out such a poor design last time that everyone will think the revised proposal is fantastic (by comparison) therefore making it more palatable.
It’s already been decided.
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Post by milesfenton on Apr 19, 2024 8:09:40 GMT
Since when is Paul Barry a businessman with us as the next step in his career?!
This is the sort of thing I object to really. Fine if anyone doesn't like the new badge (I didn't like it either) but the whole discussion seems to go straight to extreme hyperbole.
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rozza1
Reserve team regular
Posts: 3,195
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Post by rozza1 on Apr 19, 2024 8:12:16 GMT
Since when is Paul Barry a businessman with us as the next step in his career?! This is the sort of thing I object to really. Fine if anyone doesn't like the new badge (I didn't like it either) but the whole discussion seems to go straight to extreme hyperbole. We aren’t a step in Paul Barry's career but we are for Alex Tunbridge. And it isnt a conspiracy theory to say that as CEO he will be massively involved in this process.
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Post by Mike Osbourn on Apr 19, 2024 8:18:14 GMT
This all feels a bit like people objecting to new housing. They don't want it to affect the things they like, yet also want an affordable place for them and their kids to live. Except with the club, the situation is that fans want the club to grow, but want to dictate/cut off ways the people running the club have identified that they believe will enable them to attract more income.
You can't always have your cake and eat it.
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rozza1
Reserve team regular
Posts: 3,195
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Post by rozza1 on Apr 19, 2024 8:40:14 GMT
This all feels a bit like people objecting to new housing. They don't want it to affect the things they like, yet also want an affordable place for them and their kids to live. Except with the club, the situation is that fans want the club to grow, but want to dictate/cut off ways the people running the club have identified that they believe will enable them to attract more income. You can't always have your cake and eat it. Not really. I'm open to proposed change but if the proposals are worse than what we had, or the decision has already been made then what is the point? We aren't being asked "do we want the current badge to change to this" we are being told "the badge will change, pick one of these proposals". Furthermore what do you want the club to be? If you want Cambridge United to be a community club then surely this current process, and crucially, the reasoning behind the change - to increase commercial appeal - goes against that? If you don't care and you want to go full charge up the leagues in time for the next attempt at a European Super League then change the badge, the colours, and pray we are lucky enough that some Saudi Sheikh or plump US billionaire come running to buy us up. People want the club to grow and have success on the pitch, but they still want to be a club with the community at its heart. Any success we have tastes so much better because of that. And besides if they think changing a badge is the only way to initiate growth then perhaps they aren't the right people to be in charge of the club after all?
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imp566
Cult hero
Posts: 16,060
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Post by imp566 on Apr 19, 2024 9:14:26 GMT
But we are still definitely changing the badge? That decision seems to be abundantly clear, even though we don't know what too. How can a fair and informed decision be made if they've already made their mind up? Because it will be the only sensible way to get things done in a reasonable timeframe. Consultation with a clear time for making the change means you'll get a load of focussed feedback pretty quickly. Consulting on possibly, one day, perhaps changing the badge, maybe, on means things drag on for years and years - which would suit no-one. Half of our fans disliked the new badge, a third of our fans disliked it so much that they didn't want to consider tweaking it. My expectation is that the updated version will be one that more fans like than dislike, but that a third will still hate it and be very loud about it. Curious to find out. And to add to that, the loudest voices will be the dissenters - as always!
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vpclub
Youth team star
Posts: 1,939
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Post by vpclub on Apr 19, 2024 10:57:00 GMT
This is my 80th year(Nov 1944), the badge has changed to my knowledge 5 times.
Yes I like our badge at the moment ( simple but Bold) but if our BOD see fit to make changes so be it.
I will still follow my club what ever badge.
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btb
Youth team substitute
Posts: 587
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Post by btb on Apr 19, 2024 11:17:52 GMT
This is my 80th year(Nov 1944), the badge has changed to my knowledge 5 times. Yes I like our badge at the moment ( simple but Bold) but if our BOD see fit to make changes so be it. I will still follow my club what ever badge. Welcome to the debate Captain Obvious. Where on earth has anyone said they won’t support the club because of the badge? We just want a decent badge on our apparel etc and not something embarrassing like the last effort at change.
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Andrewlang
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Post by Andrewlang on Apr 19, 2024 11:28:34 GMT
"And to add to that, the loudest voices will be the dissenters - as always!"
As they should. Thank goodness we do have loud voices dissenting things otherwise we'd get railroaded with an awful lot of shite (I'm talking broader things than United tbf. I'm pretty happy - so far - with the way united have handled the badge redesign)
Anyway, I'm looking forward to seeing it. We've done everything right so you'd hope after the first wave of fan consultations and the time spent since then that we can come up with something decent that crucially has the impact on investment and identity that we hope for.
Andrew
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Post by The Abbey Stalker on Apr 19, 2024 11:37:40 GMT
Simple solution - announce the new badge at the same time as a major new investor willing to underwrite the entire stadium rebuild and want nothing in return other than being attached to the club and a modern image.
A statement advising they wouldn't put their millions in without the badge change and job done.
Over to you Mr Tonbridge.
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Post by Tom Shaw's Fist of Rage on Apr 19, 2024 11:38:06 GMT
Can I ask the older fans how they allowed the abomination that is the current badge to get through consultation.
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Andrewlang
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Post by Andrewlang on Apr 19, 2024 11:39:02 GMT
"Welcome to the debate Captain Obvious. Where on earth has anyone said they won’t support the club because of the badge?"
Nowhere, but then I don't think that's what Colin said myself. I read it as meaning the badge isn't important to him because been around a long long (long) time and that he's seen a lot of change in that time.
...and fair enough for that experience I guess. I've been around for 40 years so have seen it change but I don't remember it and I can't imagine I'd have cared back in '86.
Andrew
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Post by duffpaddy on Apr 19, 2024 11:57:43 GMT
I'm really not fussed. After nearly 60 years supporting I don't think the badge has been anywhere near my biggest issue.
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Post by headersontarget on Apr 19, 2024 11:58:47 GMT
This all feels a bit like people objecting to new housing. They don't want it to affect the things they like, yet also want an affordable place for them and their kids to live. Except with the club, the situation is that fans want the club to grow, but want to dictate/cut off ways the people running the club have identified that they believe will enable them to attract more income. You can't always have your cake and eat it. Not really. I'm open to proposed change but if the proposals are worse than what we had, or the decision has already been made then what is the point? We aren't being asked "do we want the current badge to change to this" we are being told "the badge will change, pick one of these proposals". Furthermore what do you want the club to be? If you want Cambridge United to be a community club then surely this current process, and crucially, the reasoning behind the change - to increase commercial appeal - goes against that? If you don't care and you want to go full charge up the leagues in time for the next attempt at a European Super League then change the badge, the colours, and pray we are lucky enough that some Saudi Sheikh or plump US billionaire come running to buy us up. People want the club to grow and have success on the pitch, but they still want to be a club with the community at its heart. Any success we have tastes so much better because of that. And besides if they think changing a badge is the only way to initiate growth then perhaps they aren't the right people to be in charge of the club after all?Where has anyone from the club said that changing the badge is the only way to initiate growth? It's just one piece of the jigsaw surely. An important one, but anyone attending games regularly will have felt the steady growth already. From numbers in the stands to matchday experience improving these last couple of seasons - if not always on the pitch. Some smart marketing ideas along the way too: sticker books, trading cards etc.
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